Winning More Business from Critical Customers
In these highly competitive and dynamic times, retaining customers is more important than ever. The cost of customer churn is high, and the effort required to bring in new customers is significant. As a result, many companies are looking to their existing customer base for critical growth. Unfortunately, customer loyalty is at an all-time low.
This session will focus on how to get credit for the value you help create through high-impact meetings called Relationship Review Presentations. These meetings provide a powerful opportunity to demonstrate the value your relationship has delivered and create a natural platform for discussing renewals, extensions, and new opportunities.
The session will be both strategic and tactical, focusing on how to schedule, prepare for, and conduct this unique and powerful meeting. Participants will leave with practical, actionable strategies they can put to use immediately.
Mark Shonka, Co-CEO, IMPAX Sales Performance